Tuesday, 15 July 2008 04:24
Hey everyone! Thanks for your responses about the apartment vs. the house. I thought it was interesting that all of you chose an apartment. I think in the end it's kind of hard to know all the expenses you will have until after you're in the apartment or house.
This week, I'd like to ask you more of a creative/marketing sort of question. FORUM has come out with a pet account called "Paws & Claws." This is for pet lovers and is a separate account for their pet. The person would receive a separate pet debit card so they can know exactly how much they spend on their pet and if they should save more or less for their pet. They can use the account for grooming costs, pet food, toys, surgeries, etc.
For this account, we would like to include benefits like Pet Insurance, and pet store discounts (when the pet debit card is used at a particular store). One other benefit is a donation program. Basically, every time the person uses their pet debit card, they agree to donate 5 cents to the Humane Society of Indianapolis (this donation place is still tentative). FORUM takes care of all the calculations and sending the donation. We need a unique name for this donation program. A few names we are currently thinking about include Active for Animals, Paws Count, and Nickels for Paws. I would like for you to come up with two unique names for this donation program that is tied to our new pet account. Also, let me know what you think of the account!
Have a great week!
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